How do AVIF, WebP, and JPEG compare for the same hero image?
At similar perceived quality on photographic heroes: JPEG baseline ~100% size reference, WebP lossy ~65–75% of JPEG bytes, AVIF lossy ~50–60% of JPEG bytes — varies by encoder and content. AVIF encodes slower in browsers; WebP has broader tooling maturity. Practical stack: export WebP + JPEG fallback via <picture> until AVIF QA passes on your CDN. PNG remains best for transparency and screenshots regardless of converter choice.